Artist Spotlight: Dorothy Fagan

Artist Spotlight: Dorothy Fagan

Dorothy Fagan, Cobbs Creek, VA

Her residency in France inspired her to begin writing about her process she calls creativSOUP in a series of books & journals. In her Joy’s Garden Series, Dorothy Fagan shares inspiring stories, dreams, and paintings that move colors on the canvas of life.

Describe Your Work:
Colorful floral landscape paintings in oil, pastel, and watercolor ... Vivid dreams and interpretations that make you see the world as a Divinely guided game of heart and soul.

How did you get started in the crafts business?

I owned a gallery in the mid-80s. That's when I first began crafting my stories. The special relationship a gallery owner develops with people, helping people discover their own creative side. Listening and answering questions inspired me to begin publishing books to help reach a larger audience.

How long have you been wholesaling?

40 years

What are your top 3 marketing methods for reaching new buyers?
Building relationships, creating relationships, fostering relationships!

What percentage of your business is Wholesale? Retail? Commission, etc.?

Wholesale 80%, Retail 20%

How has IndieMe helped your business?

IndieMe helps me create, build, and foster great relationships with gallery owners who love color, creativity, and sharing stories.

What advice do you have for new craft artists?

Listen to your customers.

What advice do you have for new craft galleries?

Listen to your customers, inspire your customers, build lasting relationships, friendships, and fans.

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